Visit London teams up with TripAdviser

19th December 2007, 12:27pm

Visit London has teamed up with TripAdviser to be the first tourist board in the world to be able to read and post reviews based on 2000 hotels and attractions via TripAdviser on www.visitlondon.com.

Reviews posted on the Visit London website, beginning in January, will be the five most recent reviews, in their entirety, from the TripAdviser site. Businesses will have the right to reply.

Features such as 'top 10 rated hotels' and 'top 10 rated visitor attractions' based on user reviews will also be posted onto the site.

Jose Adams, Digital Director of Visit London, commented: "User reviews enhance the recommendations our editorial team make to ensure visitors to London get the best possible insight into all that the city offers before they travel.

"We want to encourage interaction with visitors and will continue to develop social media applications and more personalised content on both the web and mobile phones in future."

Visit London plans to continue this momentum in the lead up to and beyond the 2012 Olympic and Paralympic Games.

Related Articles:

• 24 Aug 2009 - TRI partners with Visit London

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