Pizza Hut gives away £6 million worth of prizes with Don’t Open Me promotion

19th January 2012, 9:38am

High street restaurant chain Pizza Hut is giving away up to £6 million worth of prizes as part of its Don’t Open Me promotion.

Over 1.6 million envelopes were handed out to restaurant guests before Christmas, who were told not to open them until January.

 Recipients now have until 8th February to take their envelope to a Pizza Hut where only the manager can break the seal and reveal the prize.

Prizes up for grabs range from free garlic bread and meals at Pizza Hut, to iPad2s and holidays at Universal Orlando Resort, Florida.

Chris Tebben, chief marketing officer, Pizza Hut UK & Ireland said: "The give away has been a huge success. It's an effective way to drive loyalty, and it's great to spread a bit of happiness and get our guests' year off to a good start.
 
"Every envelope contains a prize so we urge anybody who picked up an envelope before Christmas to come and pay us a visit before the 8th February so we can reveal what they've won. Someone could be the winner of a holiday to Orlando, Florida but time is running out."

Related Articles:

• 04 Nov 2011 - Pizza Hut deliver to gamers with new Xbox 360 partnership
• 13 Jun 2011 - Pizza Hut creates 5,000 new jobs by doubling its delivery estate
• 12 Aug 2010 - Pizza Hut chief marketing officer steps down
• 20 Apr 2010 - Pizza Hut launches World Cup campaign
• 13 Jan 2009 - Pizza Hut goes natural
• 06 Oct 2008 - Pizza Hut changes its name to Pasta Hut
• 25 Sep 2008 - Pizza Hut marketing chief steps down
• 09 May 2008 - Pizza Hut encourages customers to have tap water
• 25 Mar 2008 - Pizza Hut scoops 'best Family Restaurant' award

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