London Hotel occupancy exceeds 2008 levels

26th August 2009, 10:47am

London hotel occupancy figures for July 2009 exceeded levels achieved in the same month last year, according to the latest HotStats survey by industry experts TRI Hospitality Consulting.

The capital's hoteliers drove volume to a high 88.6% for July by further discounting room rates.

Jonathan Langston, managing director, TRI Hospitality Consulting, said: "The increase in volume and relatively strong rate performance compared to last year is all the more remarkable given the lack of the biennial Farnborough Show in 2009."

Compared to July 2007 (the last comparable period without Farnborough demand), occupancy levels in 2009 improved marginally by 0.1 percentage point and achieved average room rates increased by over 2.7% or £3. Given the current economic climate, the outperformance of the London hotel market over the comparable period in 2007 demonstrates the capital's strong market performance.

In the seven months to July 2009, average occupancy levels in the capital were down 2.2 percentage points at 78.9% and achieved average room rates dropped by 8.4% to £109.47, compared to the same period last year. 

"Year-to-date figures for July 2009 show an encouraging improvement compared to the six months to June and confirm that the recession impact is lessening", said Langston.

Related Articles:

• 27 Jul 2010 - Profitability at London hotels is soaring, says TRI
• 28 Jun 2010 - London hoteliers experience highest room occupancy in May
• 25 May 2010 - UK hotel managers are confident about 2010, says survey
• 25 Feb 2010 - The bad weather impacted profits at UK hotels far more than London, says TRI
• 04 Feb 2010 - Confidence amongst hoteliers suffer a slight setback, says TRI
• 28 Jan 2010 - London hotels enjoy strong double digit boost to profitability during December
• 26 Nov 2009 - The London hotel market records second highest occupancy performance in 2009
• 03 Nov 2009 - 'Staycation' trend set to continue throughout 2010 giving tourism a boost
• 02 Nov 2009 - London hoteliers lead the way
• 30 Oct 2009 - The latest issue of London Hotel Development Monitor now available
• 28 Oct 2009 - London hoteliers boost profits
• 01 Oct 2009 - European hotels experience a weak August
• 28 Sep 2009 - Holiday makers boost occupancy levels for UK hotels
• 24 Aug 2009 - TRI partners with Visit London
• 18 Aug 2009 - UK hotel general managers remain positive
• 28 Jul 2009 - Occupancy levels hold up at London hotels
• 25 Jun 2009 - Recession has less impact on UK hotels
• 22 May 2009 - London occupancy stays above 80%
• 27 Apr 2009 - UK hotel managers are more optimistic
• 24 Apr 2009 - UK hotels experience heavy falls in profit
• 30 Mar 2009 - Mixed performance across key city hotel markets
• 25 Mar 2009 - Profit down by 17% at London hotels
• 03 Mar 2009 - Hotel's revenue and profit continues to fall
• 25 Feb 2009 - Hotel profits fall by almost one third
• 23 Feb 2009 - TRI Hospitality Consulting wins hotel report award
• 28 Jan 2009 - 64% of hotel managers concerned for 2009
• 28 Jan 2009 - Flat profit at London hotels
• 15 Dec 2008 - TRI nominated for 2009 Hotel Report Awards

Click here to submit a comment!

Have your say!

To comment on this article, simply enter your name and email and send us your views. Please note that your comment will appear publicly below this article once it has been processed. For enquiries please email info@eatoutmagazine.co.uk.