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The session will cover an overview of the current London restaurant industry, how to build and segment a customer database - tips on data collection and developing better knowledge of customers, and case studies of restaurants who have successfully grown their database, with practical advice and tips on adapting these techniques in your restaurant.
In addition there will be one-to-one marketing sessions with Livebookings and Business Link representatives: business assessment, tips and advice on your restaurant database and marketing activities.
The event will be taking place on 21 April at Smollensky's on the Strand, London at 9.00am to 12.30pm.
Key speakers are John Charleston, research analyst for Restaurant Barometer, Business Link David Norris, chief operating officer, Livebookings Sarah Bovill, business development, key accounts, Livebookings.
To register people must email David Miller at david.miller@livebookings.net
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