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Great British beer festival tours for women

18th July 2008, 12:53pm

This year at the Great British Beer Festival the Campaign for Real Ale (CAMRA) 175 women will get the chance to win 'A Girl's Guide to the Great British Beer Festival' – which is a walking tour led by beer expert Melissa Cole.

Held at Earls Court in London around 400 real ales will be on offer from August 5th – 9th.

Melissa's walks will look at as many of the different beer styles at the festival as possible, explaining their flavours attributes, whilst answering any questions and throwing in a little bit of history trivia along the way.

Louise Ashworth, Head of Marketing at CAMRA said: "Our research shows that only 16% of women have ever tried real ale, and we think that's a real shame because it means a huge section of society is missing out on the pleasure of the world's favourite drink.

"But I also understand that even if you want to try beer, the GBBF presents a daunting array of breweries and beer styles and, if I'm honest, it can be a bit overwhelming - especially if you don't know your Arkell's from your Elgood's!

"And although we look to provide very straightforward tasting notes, using the easy-to-recognise Cyclops system, we understand that to the newcomer, or the beer novice, it can be a little confusing – which is why we're pleased that Melissa has agreed to help us educate more women about the beauty of beer."

Melissa adds: "Having written, and talked about, beer for about nine years, I've met hundreds of women who say they don't like beer and I've nearly always managed to change their minds.

"The GBBF is a particularly good place to start trying beer, not only because of the vast array of drinks on offer but, because CAMRA has so sensibly introduced third of pint glasses, which allow you to sample small amounts of beer without holding a big, unfeminine, glass.

"I'm really looking forward to helping women who want to try beer, but who may lack the confidence to do so."

If you are interested in attending please email louise.ashworth@camra.org.uk explaining why you would like to come, your preference as to when you would like to come, and what your favourite tipple currently is.

The walks are scheduled for:

• Tuesday 5th August 6.30pm
• Wednesday 6th August 6.30pm and 7.45pm
• Thursday 7th August 6.30pm and 7.45pm
• Friday 8th August 6.30pm and 7.45pm

A Girl's Guide to the GBBF information sheet will also be available at the Information Stand at the festival.


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