Ethnic restaurants nominated in World Food Awards 2010

15th September 2010, 11:59am

Ethnic restaurants, Umu, Chef Colin Brown and Zuma have been revealed as nominees in this year’s World Food Awards.

The awards go a long way to highlight the growing importance of authentic, ethnic cuisine within the food and drink industry. 

It's the second annual awards ceremony on Saturday 23rd October at London's Park Lane Hilton. 

Other nominees include celebrity-favourite Vita Coco coconut water, Walkers Sensations 'Let Flavour Unfold' and Levi Roots Reggae Reggae Chilled Caribbean Ready Meals in a double nomination. 

Sony Entertainment Network supports the awards and Neeraj Arora, executive vice president and head of international business explained why the company is so keen to get involved: "World food is more popular now than ever before and with the tremendous success of last years awards we are incredibly excited about making this year's event even bigger and better. 

"With a big name line up of nominees like Walkers, Pataks, Zuma, Vita Coco and Levi Roots, we hope to drive world food further into the mainstream and celebrate the people who have worked so hard to help it evolve into a thriving and compelling industry." 

The full list of nominees is: 

ASDA Best New Product
Samai Plaintain Chips
Vita Coco
Levi Roots Reggae Reggae Chilled Caribbean Ready Meals

Best Packaging
Devnaa LLP - Indian Sweets | Indian Inspired Chocolate | Cakes & Desserts
World Foods Frozen & Chilled - Cofresh Finger Food Line
Levi Roots Reggae Reggae Chilled Caribbean Ready Meals

Best Marketing Campaign
Elephant Chakki Gold Atta '45 Years of Tradition Enjoyed Daily'
Patak's 'Why Britain Loves Curry'
Walkers Sensations 'Let Flavour Unfold'

Shazans Best Wholesaler
Beveylnn
East End Foods
TRS

Best Catering Supplier
Euro Foods Group
Gandhi Oriental
JJ Food Service

Restaurant of the Year
Umu
Chef Colin Brown
Zuma

Rajah Best Independent Retailer
Loon Fung
Quality Foods
Turkish Food Centres 

Humza Best National Retailer
ASDA
Sainsbury's
Tesco

Entrepreneur of the Year
Shahid Sheikh, Managing Director of Clifton Packaging
Wade Lyn, Managing Director of Cleone Foods Ltd
Fukhera Khalid, Managing Director of Elbrook & CHAK89

Patak's Lifetime Achievement Award – to be announced on the evening.

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• 20 Sep 2010 - Massala restaurant to host 'Taste of Chilli' dinner

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Lena

23 September 2010 at 3:52pm

I hope to see VIta Coco win ASDA's best new product, I first tried it when I was on study abroad and loved it! Its such an amazing drink, it tastes great keeps you hydrated and is so healthy for you. Its all natural and has tons of electrolytes in it too, which is why I use it after all my workouts. This is definitely an incredible new product.

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