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Other nominees in the restaurant category are Haandi, an Indian eatery in London's Kensington and Haozhan just off Shaftesbury Avenue.
Sandwich-chain Subway is nominated for its collaboration with Dragon's Den star Levi Roots and the marketing campaign for the Reggae Reggae sub.
Brands and products also up for awards include Tesco, Asda, Levi Roots' Reggae Reggae Sauce and Veetee.
Winners are announced on Saturday 31st October at London's Park Lane Hilton and the judging panel is made up of celebrity chefs Ainsley Harriott and Anjum Anand; David Moore, of BBC's The Restaurant; Simon Numphud, Head of AA Services; Tony Matharu, Managing Director of Grange Hotels; Humayun Hussain, Editor of Tandoori Magazine; Kirti Mistry of BNP Paribas Fortis Bank and David Jago of Mintel.
Harry Dulai, of Surya Foods, co-organisers of the event with Sony Entertainment Television (SET) Asia said: "Our aim is to ensure that the ethnic food industry is recognised as an important sector within the UK food market and to move away from the 'corner shop' mentality that is often associated with it. This is simply not the case.
"World food is now a thriving and fast-paced industry that is crossing over into mainstream markets and we are proud to be working with Sony on this event."
Full list of nominees:
Best New Product
• Ashoka Olive Oil Pickles, ADF Foods Ltd
• Jamaican Patties, Caribbean Savouries Ltd/Caribbean Food Delights
• Levi Root - Reggae Reggae Sauce
Best Packaging
• Aisha's Original Recipe, Halal Range, Cofresh
• Kohinoor Basmati Rice Bags, Indo European Foods Ltd
• Veetee Dine In, Veetee Rice Ltd

• Heera Chappati Flour, P & B Foods
• Reggae Reggae Subway
• Wanchai Ferry, General Mills UK
Best Wholesaler
• Donatantonio
• Hyperama Wholesale
• Wanis
Best Catering Supplier
• 3663
• Eurofoods Group Ltd
• JJ Food Service Ltd
Restaurant of the Year
• The Cinnamon Club
• Haandi
• Haozhan
Best Independent Retailer
• Quality Foods
• Sira Cash Carry, Southall
• V B & Sons
Best National Retailer
• ASDA
• Sainsbury's
• Tesco
Top National Account Manager
• Saj Noray, Cofresh Snack Foods Ltd
• Yonas Tekle, Shana Foods Ltd
• Zaff Khan of J K Foods Ltd
Lifetime Achievement Award
• Meena K Pathak OBE & Kirit K Pathak OBE
• Sir Gulam Noon MBE
• Terry Butcher, Westmill Foods
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