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CHA's Best Green Marketing Award – call for entries

28th January 2011, 10:10am

The Considerate Hoteliers Association (CHA) is adding the Green Marketing Initiative Award to its 'Considerate Hotel of the Year Awards 2010/11'.

The CHA awards are open to all UK hotels; and small accommodation operations – ranging from B&Bs and Guest-Houses, to pubs/inns/restaurants with rooms.

The 2010/11 Considerate Hotel of the Year Awards will be presented on Monday, 23 May 2011, at a special Gala Lunch at The Savoy, London. The CHA Award categories and criteria include:

The main award'The Considerate Hotel of the Year 2010/11': sponsored for a second year in 20010/11 by Gilchrist & Soames Ltd and presented to the hotel or accommodation operation that is considered by the judges to have been the best all-rounder during 2010. 

New award - 'The Considerate Supplier of the Year Award 2010/11': sponsored by Beacon Purchasing and presented to the supplier, nominated by a hotelier or accommodation provider, who is considered by the judges to have best met the environmental needs of the nominating accommodation business in 2010. Hoteliers need to nominate the supplier they believe most embodies eco-concerns within their products.

New award - 'The Considerate Small Accommodation Provider of the Year Award 2010/11': Presented to the small accommodation operation (10 bedrooms or under such as B&Bs, guest-houses, or restaurants and pubs with rooms) which is considered by the judges to have made the most significant achievements and proved most inspirational in terms of their green journey during 2010, without all the trappings and resources of big business.

'The Considerate Sustainable Food 2010/11 Award': Supported for a second year in 20010/11 by Sustain (the alliance for better food and farming) and presented to the hotel or accommodation operation which, in the opinion of the judges, has gone 'that extra mile' in 2010 to support its local food producers; to produce and/or purchase ethically, seasonally and sustainably; and then to proudly demonstrate to their guests and restaurant users – through marketing and via the menu, great food and hotel staff – why they are doing so. 

'The Considerate Green Team of the Year 2010/11': Presented to the hotel or accommodation operation which, in the opinion of the judges, has –– made the most difference in 2010. What's more, they will have had fun doing so and been innovative and inspiring. Green Teams come in all names, shapes and sizes; and the award could be won by a dedicated green team of just two people or 20.

'The Considerate Green Champion of the Year 2010/11': Presented to the individual, nominated by fellow hoteliers and accommodation operators. The individual may exist in a specific hotel, guest-house or within the hotel industry generally – whoever they may be, CHA wants to know so they can be properly recognised.

New Bonus Award: 'Best Green Marketing Initiative for 2010/11': Presented to the hotel or accommodation operation which, in the eyes of the judges, has produced the most outstanding marketing initiative within the above hotel/accommodation operation award category entries.

Also new to the awards are 'The Considerate Small Accommodation Provider of the Year Award 2010/11' for establishments with ten bedrooms or less – such as B&Bs, Guest-Houses and restaurants/pubs/inns offering overnight accommodation; and 'The Considerate Supplier of the Year Award 2010/11', which will enable hoteliers and small accommodation providers to nominate the supplier they believe most embodies eco-concerns within their products.

The deadline for entries is Thursday, 31 March 2011.


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