BrewDog unveils strongest and most expensive beer in the world

22nd July 2010, 11:59am

BrewDog, the maverick independent brewery, has unveiled the strongest and most expensive beer in the world – The End of History – which is available to buy in the UK from today.

At 55% ABV and £500 for a bottle, the blond Belgian ale is infused with nettles and juniper berries. The bottles are made with stuffed animals dressed in eccentric outfits. A total of 12 bottles have been produced, using seven dead stoats, four squirrels and one hare.

BrewDog co-founder, James Watt commented: "In true BrewDog fashion we've torn up convention, blurred distinctions and pushed brewing and beer packaging to its absolute limits. This is the beer to end all beers. It's an audacious blend of eccentricity, artistry and rebellion; changing the general perception of beer one stuffed animal at a time."

The individual bottles were hand crafted by a taxidermist in Doncaster and each animal died of natural causes before they were used to hold the world's most expensive beer. The outfits were made-to-measure and each bottle has its own quirky personality.

Watt added: "The impact of The End of History is a perfect conceptual marriage between taxidermy, art and craft brewing. The bottles are at once beautiful and disturbing – they disrupt conventions and break taboos, just like the beer they hold within them."

To achieve the record-breaking alcohol content, BrewDog's brewers use an extreme freezing technique whereby the beer is kept at temperatures well below freezing to separate the water from the solution. The process is then repeated dozens of times, requiring hundreds of litres of beer to be reduced through the process to produce just enough for a 330ml bottle.

Related Articles:

• 07 Sep 2010 - Ale Aid campaign raises cash for charity – while giving local brewers a boost
• 26 Jul 2010 - £500 a pop and 55% alcohol – but BrewDog's beers sold out in four hours
• 26 Jul 2010 - £500 a pop and 55% alcohol – but BrewDog's beers sold out in four hours
• 04 Dec 2009 - Beer by Brewdog banned from UK bars
• 28 Jul 2009 - UK’s strongest beer is “utterly irresponsible”

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