46% of British adults saving say they are likely to cut back on eating out, shows survey

16th September 2010, 9:34am

Consumers looking to save their pennies are more likely to cut back on going out for meals and entertainment in the next year, according to the Wine and Spirit Trade Association (WSTA).

The survey, contained in the WSTA's latest Quarterly Market Report, asked British adults what items of household spending they are likely to cut back on over the next 12 months.

Some 49% of those asked said they were likely to cut back on going out for meals over the next 12 months, 40% said cuts would be made to entertainment, 34% said they would cut back on going out for drinks and 18% said they do not expect to cut back spending.

The breakdown shows 50% of women and 50% of the 25-34 age group would cut back on going out for meals.

Commenting on the figures WSTA chief executive Jeremy Beadles said: "The signs are that consumers remain cautious about their spending and will look to cutback on going out if necessary. However businesses that get the offer right are still doing well."

"Behind the headlines there are clearly opportunities for growth.  For example, golden rum sales in the on-trade are up in value by over 18% during the past year and sparkling wines are up over 11% in value in the off-trade."

Related Articles:

• 16 Sep 2010 - Voice of Joe Public counts more than “expert reviews” when choosing restaurants, shows poll
• 11 Aug 2010 - WSTA conference highlights changing UK market
• 27 Apr 2010 - WSTA offers advice to consumers investing in wine
• 28 Oct 2009 - WSTA signs agreement with cider makers
• 01 Sep 2009 - WSTA conference tackles changing drinks market
• 18 Aug 2009 - WSTA to host low alcohol wine forum
• 13 Aug 2009 - WSTA warns mandatory code is not the solution

Click here to submit a comment!

Have your say!

To comment on this article, simply enter your name and email and send us your views. Please note that your comment will appear publicly below this article once it has been processed. For enquiries please email info@eatoutmagazine.co.uk.